I received an email from Pennyroyal Silver. This website, www.adamunofficial.com, is not sponsoring this project, I’m merely passing it along. However, I think this is something you all will be very interested in. They are trying to raise $75,000 in sales of the Peace Pendant, the newest in their collection of Adam Lambert jewelry. There are prizes for members on their email list, starting when they reach $20,000 in sales. We know Adam’s fans are most generous. I bet with the release of this contest, they’ll reach their full $75,000 in no time. Remember Adam’s birthday water project?
The prizes in this contest are all very exciting. I’m already lining up my five to attend for the Grand Prize dinner, just in case! I bet you’ll be making your list out too!
I’m blown away by the number in the first paragraph. Adam’s fans have donated almost $1,000,000 to charities Adam has endorsed. I think that is a Do Something moment! Read on for the exciting details.
~ Carol ~
From Penny Royal:
Our latest Signature Collection collaboration with Adam Lambert has been available for just about a week and we’ve already raised over $16,000 for Trevor Project!
We need your help:
If we can raise $75,000 for Trevor Project with the sale of the Peace Pendant by Sept 16th, the total amount fans have contributed to charities Adam has endorsed will reach $1,000,000!
We will draw random names from the Pennyroyal email list as we reach sales milestones. Prizes will get better as the amount increases. See prize list below.
All you need to do is join the Pennyroyal email list and spread the word!
What you can do to help:
-For those who are able… Buy one! (or two). If everyone on our email list buys one, we will far exceed our goal!
-Tweet about it and ask people with lots of follwers to RT (include Pennyroyal web link)
-Post on Facebook (include Pennyroyal web link)
-Contact your local radio stations and get them to tweet, post the story on their website, mention it on the air.
-Contact local TV stations and tell them about our goal to reach $1,000,000 total donated.
-Submit the story to relevant blogs.
-Do you have connections at any media outlets? Ask them to cover the $1,000,000 story.
-Work together on the message board! Flood media outlets, websites, Twitter accounts radio stations etc… with emails and calls and make them to take notice. Decide together which one to focus on for a given day and have everyone focus on it. Choose another the next day.
Follow us on Twitter and ‘Like’ us on Facebook for daily updates. Winners will be notified directly by email and announced on Twitter and Facebook when confirmed.
Email questions to email@example.com
Five names will be drawn from the Pennyroyal Email list to receive the new Peace Ring. The Peace Ring is solid sterling silver and available in sizes 5-11.
Five names drawn from the email list to choose any item currently available from the entire Pennyroyal website
Five names drawn and each will receive one of the last 20 Infinity Pendants from the Pennyroyal vault. The Infinity Pendant has Adam Lambert’s signature on the back and was retired in October 2010 after raising over $43,000 for DonorsChoose.org.
Three names drawn and each will get a sterling silver or bronze custom design. Tim will work directly with each winner to design a one-of-a-kind custom pendant, ring, bracelet or keychain. (Value: $350)
Five names will be drawn and each will receive one of the last 20 original, signed Eye Of Horus pendants from the Pennyroyal vault. The Eye Of Horus pendant has Adam Lambert’s signature on the back and was retired in September 2009 after raising over $32,000 for MusiCares.
Four names drawn and each will get a sterling silver or bronze custom design and both of the original and now retired Infinity and Eye Of Horus pendants. Tim will work directly with each winner to design a one-of-a-kind custom pendant, ring, bracelet or keychain. (Value: $595)
Ten names drawn and each will get a retired Infinity Pendant.
Ten names drawn and each will get a retired Eye Of Horus pendant.
Three names will be drawn and each winner will receive the entire collection of 3 Adam Lambert Signature Collection designs including the earrings, rings and bracelets that match. Value of each prize package is $1,100.
One winner will create their very own Signature Collection design with Pennyroyal. The collaborative design will have the winner’s signature on the back and will be available for exactly 1 week on the Pennyroyal website to benefit the charity of their choice.
One winner gets Adam Lambert’s original signed drawing of the Eye of Horus that was used to create the Eye Of Horus Pendant. Adam’s drawing will be mounted in a museum-quality frame along with the original hand-carved master design that all the other pendants were molded from. (Value: Priceless?)
Part one: Tim from Pennyroyal will fly to your city (anywhere in the world), take you and 5 of your friends to dinner and present this secret prize to you. (prize to be announced later)
Part 2: When we meet the $1,000,000 total donation goal, we will set a release date for the Skeleton Key pendant inspired by Adam’s tattoo. (subject to Adam’s final approval, but when we hit $1M we’re pretty sure he’ll say yes!)